Pretrained visual search

Identify logos using AI.

Upload an image and Nyckel matches it against a reference index of 25,000+ brand logos, returning the closest matches with a similarity score.

Pretrained · visual search 25,000+ brand logos indexed Image input

Try logos search

Drop in a photo and get the closest matches back. No signup, no setup.

What's in the logos index

This function searches a reference set of 25,000+ brand logos. It doesn't sort your image into a fixed set of categories — it finds the entries that look most like it.

Audi
Facebook
Twix
… and 25,000+ in total

Under the hood

Function type
Search

A search function embeds your image and finds the nearest entries in a reference index. That's a different shape from a classifier, which picks one label from a fixed set — which is why this page has no label list and no clone button.

Input
Image

Send an image URL or file; the response is a ranked list of matches with similarity scores.

Make it yours
Custom index

The index above is fixed. If you need search over your own catalog — your products, your brands, your reference set — that's something we build with you rather than a self-serve clone.

Looking for a classifier instead? Nyckel hosts thousands of pretrained classifiers you can invoke by API and adapt to your own data in a couple of minutes — browse the catalog.

Where teams use logos search

Marketing

It verifies brand presence and positioning in marketing materials, ensuring consistency and alignment with brand guidelines.

Retail

It identifies counterfeit products by comparing the logos on products against a database of authentic logos, protecting brand integrity.

Social Media Management

It analyzes user-generated content to measure brand visibility and engagement, providing insights into marketing effectiveness.

Event Sponsorship

It evaluates the presence and visibility of sponsor logos at events, helping to measure sponsorship ROI.

Digital Asset Management

It organizes and categorizes digital assets based on company logos, streamlining asset management and retrieval.

Legal

It detects unauthorized use of logos, supporting trademark enforcement and protection efforts.

Market Research

It assesses competitor logo presence in various media, aiding in competitive analysis and strategy development.

Common questions

How can I identify a logo?

Identifying a logo or icon is easy thanks to image classification, a machine learning task of categorizing images based on their content. One turnkey solution for identifying a logo is Nyckel. You just upload your image, and it'll search across 50,000 brands to identify who the logo belongs to.

Can Google identify a logo?

Yes, you you can use Google to identify a logo or icon by using reverse image search. You upload your image, and it'll show you similar images like it. If you find a matching image, you can click on the link and learn more.

Is there an app that identifies logos?

There is indeed a web app that can identify logos and icons. The tool is called Nyckel, and they provide a logo identifier. You just upload your logo, and it'll look across 50,000 brands to identify what company the logo or favicon represents.

How can I find a brand from a picture?

The easiest way to find a brand from a picture is to use Nyckel's logo classifier. With this tool, you upload your logo or icon, and it'll search across 50,000 brands to identify what brand it's for.

Need logos search over your own data?

Tell us what you're matching against and we'll show you what a custom index looks like on Nyckel — including accuracy on your data before you commit to anything.